Business Development means different things to different people in different industries. Even though the title itself is used in almost every industry – more than 3.5 Million people listed in Linkedin alone(!) – the job description, goals and responsibilities of a Business Development person are dramatically different from company to company. I used to dislike this…
Need a simple ROI calculation model but don’t have time to build one? No problem. This useful tool was hiding in one of our articles and I felt it deserved some more space, so I decided to dedicate an entire (short) post to it. I built this model a few weeks ago to help a…
One of the most important things you do as an entrepreneur is to build and maintain your network. I love meeting new people but also find it challenging to “upgrade” the first meeting into a meaningful relationship. I meet many smart and interesting people that I want to keep in touch with, but I don’t have time or…
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Email is the single most effective online marketing channel today. It took a while, but not a lot of people still question email for being the marketing channel with the highest ROI out there. The reason is, that with email, you as a marketer or a business owner get to engage with your audience, in…
Far too many founders fall into the trap of thinking their products are too good to not be noticed. Here’s a fair warning for you: Your product will not be noticed. This optimistic misconception is likely a large contributing factor to the 14% startup failure rate, due to poor marketing. That myth isn’t alone. There…
There is a tectonic change in the retail and services industry. The Direct-To-Consumer movement. While it already began a few years back, these brands and entrepreneurs are now in every industry, changing the habits, preferences and share of wallet of the most desirable consumers. Direct-To-Consumer brands are products or services that are financed, designed, produced,…
For what it’s worth, this is my take on why WeWork is worth so much money. I believe WeWork is building an Operating System for buildings. The same way that you install OS or Windows on your computer and then install apps on top of it. Soon, you’ll be able to install “WeWork” on your…
Hey Revenue Hackers, I have a secret Skype Productivity Hack for you today. If you’re using more than one Skype account, you know how annoying it is to keep switching between them. Especially if one of the accounts was created during the Microsoft tenure and you actually need to switch between Skype and MSN login window….
Becoming a product manager sucks. Being one is pretty great, but the road there can be quite intriguing. After talking to dozens of aspiring PMs in recent weeks, I decided to try and help bridge the gap between the inexperienced future PM and the position they so desperately want. I think I know how. …